Bitch, she's Madonna

Madonna seems immeasurably proud of her new single, Bitch, I'm Madonna, a pelvis-pumping Diplo track that sits at the centre of her new album.

But to my ears, it's grating, puerile and - worst of all - clumsy; indulging all of Madonna's worst instincts.

The Jonas Ackerlund-directed video doesn't improve matters. Set at a kerraazy house party, it seems oddly joyless. Even the much-hyped celebrity cameos are a bust - filmed separately and dropped into the video at opportune moments. Even Nicki Minaj, who's verse is a highlight of the song, couldn't be bothered to turn up.

Meh.

Madonna ft Nicki Minaj - Bitch, I'm Madonna

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